Leveraging communities: Missed opportunities in search and social

I wouldn’t be reblogging this article by Nick Martin if I didn’t think it’s spot on. If you like what you’ve read, you should follow Nick on Twitter and/or circle him on Google+. He also happens to be a very nice guy!    Over the … Continue reading

Why social media is tipped to drive car sales

When the world’s largest car manufacturer, General Motors, decided to ‘unlike’ Facebook advertising recently industry pundits began to wonder aloud whether this spelt the end of the car industry’s love affair with social media. The truth, as ever, is far from what … Continue reading